LensRentals.com Macworld 2010 - San Francisco, CA Default LensRentals.com Default

Your source for all things digital.

Catching Up with Expo


Start of a new era

Macworld Expo officially came to an end on Friday evening, and some people say it wasn't like how it used to be in the past. The show floor seemed boring and lacking new and exciting products. Booths after booths of iPod cases and speaker systems, and small software companies. There were only a handful of booths with unique and new products announced at the show. I only spent about 30 minutes at the Apple booth before leaving to check out the rest of the show floor. What could IDG do to increase attendance without Apple?

I think IDG World Expo (the company who runs Macworld Expo) needs to rethink how the 2010 show is run and make it more like SXSW (South by Southwest) where they show media creators who use Macs in their workflow whether they be artists, directors, or podcasters.

I got some hands-on with iLife and iWork '09 on Wednesday, and the new features in iPhoto '09 seemed convincing and I can't wait to get more in-depth when it arrives later this month along with the new iMovie '09 and the rest of the iLife suite. Amazon.com also has the new Mac Box Set available which includes the former products along with Mac OS X Leopard.

We've uploaded some video to our Blip.tv channel from the keynote, and more should be coming shortly. We'll also have some reviews of the products that won the Best of Show award from Macworld Magazine and interviews with the companies, stay tuned.



Similar Articles You Might Enjoy

Leave a Response